Honza has worked in public relations since 2011, moving from a small PR agency through a large content-marketing agency and a freelance stint before founding his own agency, Hustá. After early work with corporate clients like ČSOB, Sanofi Zentiva, Hamé, and Home Credit, he found his focus in dynamic tech companies and startups — transforming the PR of Slevomat, DameJidlo, Rohlík, Le Premier, and be3D, and going on to work with Twisto, Productboard, Mews, STRV, VC fund KAYA, Estonian unicorn Pipedrive, FTMO, and others. He stands out for his proactive approach, openness with clients, and full ownership of their PR image, acting less as a content supplier than as a genuine partner.